The Next Era Of Creative Production
May 22, 2026
Google HQ Sydney
Ground Floor/48 Pirrama Rd, Pyrmont NSW 2009
An intimate, invitation-only session for DTC brands spending $50,000+ per month on ads. Install the AI creative system dominating 2025.
Event Summary
We are bypassing theory. This is a half-day deep dive into the exact AI creative architectures driving results for 8-figure brands right now.
Expect live builds, unvarnished truth, and a blueprint you can deploy tomorrow.
Speakers
The minds
Behind the session.
Jamie Kritharas
Founder & CEO
Joel Burrows
Creative Director
Liis Schmidt
Head of Email/SMS
Jake Paco
Founder
Trevene Patrick
Head of Email/SMS
TBC
AI Product Lead
Itinerary
The Agenda
May 22 2026
Google HQ
09:00
Arrival & Coffee
Doors open at Google HQ. Clear security and meet fellow founders.
09:30
Welcome — Defiant × Google
Why we’re here, what we’re building, and the state of DTC advertising in 2025.
10:00
The State of AI Creative
Where brands are winning (and losing). A ground-level view of scale.
10:45
Live System Architecture Demo
A real-time walkthrough of the AI creative production system deployed for brands spending $50k–$500k/month.
11:30
The Brand Panel
Candid conversation from attendees. No fluff — just what’s driving results.
12:30
Private Consultations
Approved brands can book 1:1 time with Defiant leadership.
Request
an invitation
Seats are strictly limited to 50 approved operators.
Complete the form to apply.
You will be notified of your status within 48 hours.
The Next Era Of Creative Production
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