Google HQ Sydney · August 2026

The Q4 Creative
Performance Summit

How the best brands win Q4 this year, and why your team’s output,
not your budget, is now the ceiling.

~100 seats · DTC brands $2M+ in revenue
Hosted at Google, in partnership with

GoogleKlaviyoPartner logoPartner logo

The Thesis

The algorithm now demands more creative than any brand team was built to produce.

The brands pulling ahead this Q4 aren’t spending more. They’ve solved a structural problem: producing performance creative at volume, without dropping the brand standard. This summit is where that system gets laid out.
What you'll leave knowing

Three things, made operational.

01

The creative machine

The system behind producing more winning creative per launch, without breaking the brand.
02

The platform edge

Where Meta and the platforms are heading into Q4, straight from the source.
03

What the best do differently

Operators on the decisions that actually moved the number, not the theory.
The Programme

Half a day, tightly run.

Welcome
The Q4 creative thesis
Keynote
Inside: Defiant's Creative Engine
Fireside
What the platforms reward this Q4, with Google and Klaviyo
Panel
What the best brands are doing differently this Q4

Half-day, followed by an extended networking reception.

Speakers

Who's on stage.

Jamie
Founder, Defiant
Speaker
Host partner, Google
Ophelia
Panellist
Speaker
Client, Geedup
The Work

The engine, installed.

The creative engine we’ve installed in brands you already know.
Trusted by

Brand    Geedup    Brand    Brand    Brand

Who this is for

Built for CMOs, heads of growth and founders at DTC brands doing $2M+ in revenue. We keep the guest list tight.

FAQ

Before you apply.

Founders, CMOs and heads of growth at DTC brands doing $2M+ in revenue. If creative volume has become your ceiling, you’re in the right room.

Nothing. Seats are free but limited, and confirmed by application. We curate the room so the conversation stays sharp.

Google HQ Sydney, August 2026. It runs as a half day followed by an extended networking reception. The exact address goes out on confirmation.

Apply individually. If a colleague should be in the room, have them apply too and note that you’re together, and we’ll seat you as a group where we can.

The system behind producing performance creative at volume, where the platforms are heading into Q4, and what the best brands are doing differently. Tactics you can run on Monday.

Request one below. We review every application personally and confirm seats on a rolling basis, so earlier is better.

Apply

Request your invitation.

Seats are limited and confirmed by application.